Independent garage owners are being warned that generic online booking tools could be costing them thousands in lost margin by failing to account for the increasing technical complexity of today’s vehicles.
The issue highlights the critical importance of accurate data in the booking process, a core capability of RampUp, the booking widget from Garage Services Online (GSO) designed to end the era of the “blind quote.”
The RampUp booking widget addresses this financial drain by introducing intelligent vehicle-specific filtering, a feature previously limited to manufacturer systems.
Unlike standard plugins that offer a one-size-fits-all menu, RampUp uses advanced VRN lookup to allow filtering by a host of vehicle attributes including manufacturer, fuel type, transmission, and drivetrain.
By filtering out irrelevant services and ensuring pricing is accurate to the vehicle specification, the technology prevents the common industry headache of under-pricing work. It ensures that the price the customer sees on the screen matches the technical reality of the job, protecting the garage’s bottom line and preventing awkward quote revisions.
“The days when a garage could have a standard price list for servicing are long gone,” said Jim Lang, Director at Garage Services Online. “An oil change on a 2024 hybrid SUV is a completely different commercial proposition to the same job on a 2010 diesel hatchback, and your booking system needs to know the difference.
“If your website quotes a generic price, you are either losing margin on the complex jobs or scaring away customers with high prices on the simple ones. RampUp solves this by tailoring the menu to the exact car. It’s about ensuring independent garages get paid the right money for the expert work they do.”
Discover how RampUp can transform your garage’s online bookings here: https://offer-rampup.garage-services-online.co.uk.
